Driven by national pride and patriotism, our core values of Service, Loyalty, Honesty and Integrity go hand in hand by converting public goodwill into a civilian movement that honours the courage and sacrifices made by each one of you.
Our CSR Initiatives
We also serve the special needs of the Armed forces community by leveraging the CSR spends of like-minded corporate organisations. National Pride and Patriotism are the key drivers of this ﬁrst ever social impact initiative of its kind.
We identify, aggregate and channelize these funds for specific projects of the Armed and Paramilitary Forces personnel and their families.
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